Terms And Conditions
Please read the following and make sure you fully understand these terms and conditions. By clicking on ‘accept terms’ and registering to our service you are accepting these terms and are bound to them. If you do not agree to all or parts of these terms you may choose not to use or access the StartApp services.
Whereas, the parties wish StartApp’s software development kit to be integrated into Developer’s application and that Developer shall publish the integrated application to end users to allow such end users to generate searches and view ads (ads shall include inter alia: text ads, icon ads and banners);
Whereas, the parties wish that StartApp shall collect money from StartApp’s suppliers of search services and ad networks, shall pay a certain fee to Developer as provided herein, and shall retain the rest;
Now therefore, it is hereby agreed as follows:
Developer – An app developer registered to the Services pursuant to the terms of this Agreement.
StartApp – Startapp Inc. and any of its assignees and successors.
Services – Facilitating End Users to generate searches and view ads through their mobile devices.
Website - StartApp’s website at www.StartApp.com.
End User – A person or entity that has downloaded an Integrated Application from an application store.
Application – an application developed by Developer.
Integrated Application – an Application in which the StartApp SDK is embedded or in which StartApp displays ads.
SDK/StartApp SDK - a software development kit provided by StartApp to Developer pursuant to the terms of this Agreement, as may be updated by StartApp from time to time in its sole discretion.
As a condition to using the Services, Developer shall be required to register with StartApp and enter Developer’s email address. During such registration process, Developer agrees to provide true, current and complete information and to promptly update the information. If Developer provides information that is, or StartApp believes is, untrue or inaccurate, StartApp may suspend or terminate Developer’s account.
[During the process of subscribing to the Services, Developer will designate personal and exclusive user name and password which are essential for Developer’s access to Developer’s account. Developer shall keep the user name and password in strict confidence and shall not reveal them to any third party. Developer acknowledges that Developer shall be responsible for all activities that occur under Developer’s user name and password, whether or not authorized by Developer. StartApp will not be liable for any loss or damage arising from Developer’s failure to comply with this provision, and shall not be liable for actions taken by others who access Developer’s account].
3. Parties’ Obligations
In connection with the performance of the Services, StartApp will provide Developer with a SDK, with a unique developer ID to serve as an identifier for downloads and revenue created.
Once Developer implements the StartApp SDK in its Application, and once the End User downloads the Integrated Application to its device, all or part of the following properties will be added to the End User device (depends on integration level)
Icon ads: PPD – payment per download integration:
· An icon on the End User’s mobile device will be created on the home screen.
· A bookmark will be created on the End User’s browser bookmarks.
· A Search homepage on the device default browser.
· An icon on the End User’s mobile device will be created on the home screen.
· A Search homepage on the device default browser.
In-App ads: revenue sharing:
· An ad will be presented within the application (e.g. exit ad)
In respect of Android cell phones, Developer acknowledges that the StartApp SDK may require additional permissions that Developer’s Application may not originally require.
The icon, home page and bookmark may be deleted at any point by the End User. Deleting the icon will have no effect on the downloaded Application.
It is the Developer’s responsibility to publish the Integrated Application on one or more of the following application stores:
Amazon app store
Further markets are acceptable with StartApp’s permission.
The Developer shall add the following disclaimer text to any published Integrated Application, for the End Users’ acknowledgment and acceptance –
“This application is brought to you free in conjunction with our search service providers. When you download this application please note that the following will be created on your device –
- An icon on your home screen.
- A bookmark link on your browser bookmarks.
- Search homepage
The required permissions are added accordingly.
All access points may be deleted with no effect to this app„
StartApp shall be entitled to revise the aforementioned text at any time in its sole discretion, including, without limitation, by adding a text regarding additional search access points.
4. Accepted applications
StartApp reserves the right to reject/remove from its Service any type of Application in StartApp’s sole discretion. To prevent rejection from the Service, please refer to StartApp’s Application Policy.
5. Payment terms
Subject to Developer’s compliance with its obligations hereunder and as a sole and absolute consideration therefor, StartApp will pay Developer in the following method –
Home screen icon ads: PPD – payment per download:
New User – A New User is defined as an End User that, at the time of an app installation, does not have the StartApp SDK present on his device.
Returning User – A Returning User is an End User that, at the time of the app installation, the StartApp SDK is already present on the device.
PPD (pay per download) - For each successful download of an Icon ad Integrated Application by an End User to such End User’s mobile device, up to a maximum of 500,000 successful downloads, StartApp shall pay Developer according to one of the following - 1) Full integration – StartApp shall pay Developer $0.055 in the case of a new U.S. End User, and $0.01, in the case of a new non-U.S. End User. 2) Partial integration – StartApp shall pay Developer $0.04, in the case of a new U.S. End User, and $0.008, in the case of a new non-U.S. End User. 3) A returning US user (on Full or Partial integration) StartApp will pay $0.01 per user. 4) A returning non US user (on Full or Partial integration) -StartApp will pay $0.005 per user. StartApp reserves the right to change the PPD paid per developer/app/Geo, based on performance and actual results.
A download shall be deemed successful when a complete application download has been made and the StartApp reporting system counted a successful install (based on unique device ID and developer unique ID). The following downloads will not be counted as a valid install –fraudulent or automated downloads and fraudulent or automated search activities.
In-App ad – revenue share generated by in-app ads.
Developer shall bear any and all taxes in connection with any payments made to Developer pursuant to this Agreement. In the event that pursuant to any law or regulation, tax is required to be withheld at source from any payment made to Developer, StartApp shall withhold said tax at the rate set forth in the certificate issued by the appropriate taxing authority and provided to StartApp by Developer, or in the absence of such certificate, at the rate determined by said law or regulation.
Earnings reports are presented in the developer’s portal. Based on such report, StartApp shall remit payment to Developer within thirty (30) days of the end of the applicable calendar month. Payment shall be made via payment options offered in the portal. StartApp reserve the right to update the payment alternatives at any time.
Important note: Developer agrees not to integrate a Search based monetization tool that uses similar access points as the StartApp SDK. StartApp holds the right to refuse payment if this clause is violated.
6. Reporting measures
StartApp’s books and records shall constitute final evidence regarding downloads of the Integrated Applications counted by StartApp for the purpose of calculating the consideration due to Developer hereunder.
StartApp Disclaimer of Warranties - Developer agrees that the Services, the StartApp SDK and all content on the Website are provided “As Is„ and without warranty of any kind, either express or implied, including, without limitation, implied warranties of merchantability, fitness for a particular purpose or non-infringement. StartApp does not warrant the results of use of the Services, including, without limitation, the results of any search generated by an End User, and Developer assumes all risk and responsibility with respect thereto.
Developer Warranties - Developer represents and warrants to StartApp that: (i) it is a business and not a consumer; (ii) Developer has the right, power and authority to enter into this Agreement and perform Developer’s obligations under this Agreement, and if Developer is an individual (i.e., not a corporation), Developer is over the age of eighteen (18); (iii)Developer is the owner of the Application designated in connection with the use of Services or is legally authorized to act on behalf of the owner of such Application for the purposes of this Agreement; (iv) Developer’s Application and any material displayed therein comply with all applicable laws, statutes, ordinances and regulations, do not breach and have not breached any duty toward or rights of any person or entity including, without limitation, rights of intellectual property, publicity or privacy, or rights or duties under consumer protection, product liability, tort, or contract theories, and are not hate-related in content.
8. Limitation of Liability
IN NO EVENT SHALL STARTAPP BE LIABLE TO DEVELOPER OR ANY OTHER PERSON FOR ANY DAMAGES RELATING TO INFRINGEMENT OR FOR INDIRECT, INCIDENTAL, CONSEQUENTIAL OR PUNITIVE DAMAGES, INCLUDING LOSS OF PROFIT OR GOODWILL, FOR ANY MATTER ARISING OUT OF OR RELATING TO THIS AGREEMENT OR ITS SUBJECT MATTER, WHETHER SUCH LIABILITY IS ASSERTED ON THE BASIS OF CONTRACT, TORT OR OTHERWISE, EVEN IF STARTAPP HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. STARTAPP’S ENTIRE AGGREGATE LIABILITY ARISING FROM OR RELATING TO THIS AGREEMENT OR THE SUBJECT MATTER HEREOF, UNDER ANY LEGAL THEORY (WHETHER IN CONTRACT, TORT, INDEMNITY OR OTHERWISE), SHALL BE LIMITED TO THE NET REVENUES ACTUALLY RECEIVED BY STARTAPP IN CONNECTION WITH THE INTEGRATED APPLICATION DURING THE SIX (6) MONTH PERIOD PRIOR TO THE DATE OF THE RELEVANT CLAIM. STARTAPP SHALL NOT BE LIABLE TOWARDS DEVELOPER IN THE EVENT THAT ANY APPLICATION STORE SHALL NOT ALLOW THE DOWNLOAD OF THE STARTAPP SDK.
Developer agrees to indemnify, hold harmless and defend StartApp and its shareholders, subsidiaries, directors, officers, employees and agents from and against any action, claim, demand, dispute, or liability, including reasonable attorney’s fees and costs, arising from or relating to: (i) Developer’s breach of this Agreement including any misrepresentation of Developer, (ii) any negligence or willful misconduct of Developer; (iii) any allegation that the Application infringes a third party’s patent, copyright, trademark or other proprietary or intellectual property right, or misappropriates a third party’s trade secrets due to an act or omission of Developer; or (iv) any action or conduct of StartApp undertaken pursuant to this Agreement resulting in a third party claim against StartApp and due to an act or omission of Developer. Developer agrees that StartApp shall have the right to participate in the defense of any such claim through counsel of its own choosing.
This agreement may be terminated by any party, with or without a reason, by providing the other party with a 24 hours prior written notice. All provisions of this Agreement which by their nature should survive termination shall survive termination, including, without limitation, warranties, disclaimers, limitations of liability, confidentiality and intellection property. StartApp reserves the right to terminate this agreement and suspend Service to any Developer immediately in the case where Developer breached this Agreement.
Each party agrees that it may be provided by the other party with information that is confidential and proprietary to that other party or a third- party, which (i) is in written, recorded, graphical or other tangible form and marked “Proprietary„, “Confidential„ or with a similar legend denoting the disclosing party's proprietary interests therein, or (ii) is in oral form and identified by the disclosing party as proprietary or confidential at the time of oral disclosure, with subsequent confirmation in writing within 30 days of such disclosure, or (iii) is of apparent proprietary or confidential nature (“Confidential Information„). Without derogating from the above, StartApp’s rates are considered confidential. Each party may use Confidential Information received from the other party only in connection with and to further the purposes of this Agreement. Confidential Information shall not be commingled with information or materials of others and any copies shall be strictly controlled. The receiving party undertakes that it shall treat and maintain the Confidential Information as confidential, and hold all such Confidential Information in trust and confidence for the disclosing party, utilizing at least the same degree of care the receiving party uses to protect its own confidential information, but not less than reasonable degree of care. The receiving party shall not disclose any Confidential Information disclosed by the disclosing party to any third party or to officers, directors, employees or contractors of the receiving party, except to officers, directors, employees or contractors who have to be so informed on a “need-to-know„ basis in order to carry out the purpose of this Agreement and, which are bound by confidentiality obligations not less rigorous than those contained herein. Confidential Information shall not include information which the receiving party can show through written evidence: (i) that is or becomes part of the public domain through no act or omission of the receiving party; (ii) that is lawfully received by the receiving party from a third-party without restriction on use or disclosure and without breach of this Agreement or any other agreement without knowledge by the receiving party of any breach of fiduciary duty, or (iii) that the receiving party had in its possession prior to the date of this Agreement; or (iv) that is independently developed by the receiving party without use of, or reference to, the Confidential Information of the disclosing party. Upon termination of this Agreement, or upon written request by StartApp, Developer must destroy or return to StartApp any Confidential Information provided by StartApp under this Agreement. This section shall survive termination of this agreement for any reason.
12. Intellectual Property
The SDK is and shall remain the sole proprietary of StartApp and the Developer acknowledges it has no right to use the SDK or modify it in any way unless explicitly provided otherwise herein. All materials displayed or performed on or accessible through the Website or Services (including, but not limited to the StartApp SDK) are protected by copyright. Developer shall abide by all copyright notices, information, and restrictions contained in any content accessed in connection with the Services. Developer shall not decompile, disassemble, decrypt, extract or otherwise reverse engineer or attempt to reconstruct or discover any source code of, or any underlying ideas in, the StartApp SDK.
[If Developer has comments on the Services or the SDK or ideas on how to improve them, it may contact StartApp. By doing so, Developer also grants StartApp a perpetual, royalty-free, irrevocable, transferable license, with right of sublicense, to use and incorporate Developer’s ideas or comments into the Services or the SDK (or third party software, content, or services), and to otherwise exploit Developer’s ideas and comments, in each case without payment of any compensation].
Developer grants StartApp his approval to use Developer’s name, Developer’s Application name, and Developer’s Application icons and images for use in StartApp’s marketing and display on StartApp Website.
Except as expressly set forth herein, this Agreement does not grant either party any rights, implied or otherwise, to the other’s content or any of the other’s intellectual property.
13. Further Terms
Developer must comply with Google Play Business and Program Policies
Independent Contractors: The parties and their respective personnel are and shall be independent contractors and neither party by virtue of this Agreement shall have any right, power or authority to act or create any obligation, express or implied, on behalf of the other party.
Assignment: Developer may not assign any of its rights, duties or obligations under this Agreement to any person or entity, in whole or in part, and any attempt to do so shall be deemed void and/or a material breach of this Agreement. StartApp may assign this agreement without Developer’s consent.
Waiver: No waiver of any provision hereof or of any right or remedy hereunder shall be effective unless in writing and signed by the party against whom such waiver is sought to be enforced. No delay in exercising, no course of dealing with respect to, or no partial exercise of any right or remedy hereunder shall constitute a waiver of any other right or remedy, or future exercise thereof.
Severability: If any provision of this Agreement is determined to be invalid under any applicable statute or rule of law, it is to that extent to be deemed omitted, and the balance of the Agreement shall remain enforceable.
Notice: All notices shall be in writing and shall be deemed to be delivered when received by e-mail. All notices to StartApp shall be sent to email@example.com, and all notices to Developer shall be sent to the email address supplier by Developer at registration, or to such other address as either party may, from time to time, designate by notice to the other party.
Amendment: StartApp may amend this Agreement at any time. In a case where a change to this agreement is made, StartApp will post a notice on its Website, or send a notice to Developer via email. Developer agrees to review this Agreement prior to each use and by continuing use or continued use of the Services, agrees to any modifications made to this Agreement by StartApp.
Law: This Agreement shall be governed in all respects by the laws of the State of New York without regard to its conflict of law’s provisions. Exclusive venue for any dispute shall be the State of New York. Nothing in this Section shall be deemed to limit the parties’ right to seek interim injunction relief in any court of law.
Force Majeure: If the performance of any part of this Agreement by either party is prevented, hindered, delayed or otherwise made impracticable by reason of any flood, riot, fire, judicial or governmental action, labor disputes, act of God or any other causes beyond the control of either party, that party shall be excused from such to the extent that it is prevented, hindered or delayed by such causes.
Entire Agreement: This Agreement constitutes the complete and exclusive statement of all mutual understandings between the parties with respect to the subject matter hereof, superseding all prior or contemporaneous proposals, communications and understandings, oral or written. In case of any discrepancy between this Agreement and the Website or Website links, this Agreement shall control the Website links and Website and the Website links shall control the Website.